The New Business Model for Creators to get IP made
Don't wait to have a Studio (Netflix, Amazon) to hand you the cash for your Pitch. Start Attacking the market.
Don't wait.
Keep launching using tools that you have to launch your IP. Thanks to the internet we can find out information to do this and connect with other talents.
According to Howard Houston of Super Story Works One 3 Creative Media
Create Pre-Awareness that is how you need to attack the market.
There is too much competition.
You need a community that is established.
Some ideas to do this for the next IP where you can start publishing for cheap
- Create a Podcast
- Book
- Blogs
- YouTube channel
- A Website
These Media don't make money. But it can generate Fans.
I was listening to Howard Houston during the pandemic. An I was trying to figure out another way to make my own media and earn money from it but I think the new way forward is to start publishing it and worry about making the movie later.
Cause we need to compete with many other distractions for other things for the audience.
I feel we have to get leverage on the new platforms, such as Meta Threads, Podcast Youtube and Books. Plus the new tools.
Link: This is Why a movie does not make business sense https://www.youtube.com/watch?v=f7ad-xjJdeM
Full Podcast Interview with Howard Houston: